The decision to leave the European Union was probably the biggest political and economic shift in my lifetime. However, it affects trade with the EU, and the details of that are difficult to predict at the moment, one effect is that UK machine and systems builders are starting to look beyond the EU towards global markets. In particular, many of those are looking across that wider body of water to our west, and wondering if the United States of America may represent the greatest, un-tapped market for them. Over the past 18 months or so, I have been involved with organising a series seminars and presentations on the topic of how businesses can comply with the various standards required for the North American market. Like all standards, these can be acquired, read and understood over time, but learning from the experience of others is certainly the quickest and least painful way to arrive at a starting position to move forward.