Toilet troubles?

Some things are so fundamental that radical design overhaul is not necessary. A garden fork might be made with a stronger steel but fundamentally it is a garden fork. A spoon is a spoon. A wastepaper basket is a wastepaper basket......

What about the humble loo brush? It is a brush that sits in the back corner of the bathroom – or the cloakroom if you live in Surrey. It can accused of being underused by certain family members, usually on a gender-defined basis. And it can be, well, ....unappealing. For a cleaning device it can become fairly unclean. Clogged. Dirty. Smelly. Unhygienic.

So our challenge to you this month is to reappraise the toilet brush in terms of form and function and try and come up with a better solution. Something that is hygienic and functional to replace the standard existing design. Or perhaps it is time to have a look at the design of the toilet itself? Do we have materials and mechanisms that weren’t available when the first flush toilets were designed in Elizabethan England – not, contrary to common misconception, by Thomas Crapper three centuries later.

As ever, we welcome ingenious or entertaining solutions, without going too far down the toilet humour route! Just email the editor at tfryer@findlay.co.uk or leave your idea as a comment.


The solution we had in mind is called LooBlade. While not a radical rethink of the role of the loo brush, it demonstrates a rethinking of every element of it. Key elements are:

  1. Swipeclean technology, 8-blade cleaning head maintains contact with the bowl, swiping the surface clean and reaching under the rim with ease
  2. Bacteria-neutralising anti-microbial additive kills 99.9% of germs that come in contact with the blades
  3. Unique hollow-point head feature helps clear blockages
  4. Ventilated holder ensures any remaining moisture is quickly evaporated
  5. Hydrophobic coating means that water runs off quickly, minimising dripping, drying quickly and improving hygiene.

In next month’s Eureka we go a step further and discuss a toilet design that does away with the need for the toilet brush altogether. It also uses no water and offers a complete recycling solution.