Meaning-Centred Design Awards shortlist announced

Written by: Tom Austin-Morgan | Published:

The shortlist of 18 shortlisted finalists in six categories for the first Meaning-Centred Design Awards has been unveiled. The awards recognise designs that radically innovate what things mean to consumers and markets.

The technology category includes In Silico Jewellery, a brand that combines generative design and 3D printing to create jewellery. Harman Lifestyle Audio has been nominated for its BeoSonic user interface for Bang & Olufsen audio systems in luxury cars, allowing users to create ‘unique sound experiences’ in their cars. Grohe’s Sense & Sense Guard is the third product to be included in the technology category, this smart water sensor responds to the presence of water leaks as they happen allowing for a faster response.

Other categories include Consumer Product which includes Day 2 by Unilever – a dry wash spray for clothes, each bottle saves the equivalent of 60 litres of water. Consumer Services including DoPay, a cloud-based service designed to tackle the financial exclusion of the two billion people worldwide who are in employment yet do not have a bank account. Social Change, Student – Healthcare and Student – Gender Dynamics

A jury of experts, made up of a host of business and innovation leaders including design theorist Dr Betti Marenko, visiting professor at Tokyo Institute of Technology and Mark Bickerstaffe, director of new product development at Kohler Co, will convene at the Saatchi Gallery in London to vote on the winners of the inaugural Meaning-Centred Design Awards in October this year.

Julie Jenson-Bennett, chair of the Meaning-Centred Design Awards Jury, said: “It’s clear that many designers are now considering meaning as an integral part of their process. The entries were eye-opening, provocative, and should provide some tough decisions for the jurors.”

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